Ask five agencies what a website costs and you'll get five numbers between 3,000 and 150,000 EGP — and somehow all of them are "correct." That's because "a website" isn't one product. It's a landing page, or a 30-page company site, or a store that processes payments at 2 AM. Here are the real ranges in the Egyptian market right now, what moves them, and where it's safe to save money versus where it really isn't.
Not "how fancy it looks" — that's a small part. The real cost drivers are: custom design versus a template (templates are fine and cheaper; custom is worth it when your brand needs to stand out), who writes the content (writing 20 pages of real copy takes longer than building 20 pages), integrations (payment gateways, shipping APIs, booking systems each add real work), and what happens after launch — a site with someone answerable for it is a different product from a site that's handed over and forgotten.
The 3,000 EGP websites you see advertised exist — and here's how they're priced that way: a recycled template, no real content work, no SEO structure, no testing on mobile, and most importantly no one responsible when it breaks in three months. We rebuild sites like these constantly. The client paid twice: once for the cheap build, and again for the proper one, plus the months their website quietly cost them customers. A website is infrastructure for your business — price it like electricity, not like a t-shirt.
Safe to save: template-based design, fewer pages done properly, writing your own first draft content, standard stock imagery. Never worth saving on: mobile experience (most of your visitors are on phones), speed and hosting quality, security basics, and clear ownership — the domain and hosting must be registered in your name, not the agency's. That last one costs nothing and saves businesses from real disasters.
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